Soluble Fusion 

Background

Soluble Fusion is a cloud security platform that helps developers check vulnerabilities and policies to accelerate the development process. For security teams, the platform provides visibility and oversees user activity.

My Role

• Lead Product Designer (Only Designer)

• Responsible for major features

• Helped with product requirements

• Series A startup team

Deliverables

• Product Design for Major MVPs

• Workshop and Brainstorming Sessions

• Interviews, Persona, Competitive Analysis, IA, Prototypes, Animations

• Design System

Why Soluble

75% of organizations are extremely concerned about cloud security. Cloud misconfiguration remains the biggest security threat for organizations in the cloud, but it is also preventable.

The reason is that human error is the most common cause of misconfiguration.  

Soluble is a SaaS product that use DevOps way to rationalize security , to provide faster and safer way for development teams to deploy code.

Challenges

• Developer had hard time working on large and dynamic security requirements and solve it one by one.

Challenges

• Security does not have right among of access, and time to deal with security issue in development team

Engagement

• Increase retention by 5%

• Increase task completion rate by 20%

Conversion

• Increase conversion by 10%

• Increase sign up by 10 %

Developers

• Provide visibility，reporting, and compliance

• Permission Control

Securities

• Provide visibility，reporting, and compliance

• Permission Control

Within all the features that I worked on, Alerts feature is most impactful and also primary tool that developers use.

Cluster Watch (Alerts)

The primary tool for detect vulnerability and violation of policies. The following screen is the first version of Alert feature that we developed.

Starting point: Alert Main Page

Previous Alert Detail Page

Sign up is increased for 10%

5 Design Partner signup

But…

Users didn’t interact with the system again in 7 days.

• Measuring 7 days retention is important to know if user received value that we provide.

• SaaS product need to remain retention to keep user engaged and bring values.

Asking Why

Why user does not engage with alerts?

What can we do about it?

• Received feedback from 6 design partners including Snowflake etc.

• Brainstorm sessions and discussions with teammates to evaluate needs, prioritize and provide solutions.

Users worry about uploading clusters

• Uncertainty of what happen next to after uploading cluster.

• Some user does not have skill set to set up clusters.

Confusing Visual Hierarchy

• Unclear how many critical alerts are there.

• User does not understand relationship between Alerts and Monitors.

Prioritizing Information in Alert Detail Page

Storyboard:

1. Imagine you are a developer that you find a great tool to detect vulnerability in your clusters.

2. You are excited and finished signup.

3. The first page you land on is the upload cluster page without clarifying what will happen next and what you will need to go through it. You feel like not continuing the process because you do not have the skill to set up clusters. Also, you do not have access.

4. In the end, you left the application. Soluble did not demonstrate the importance of uploading and cluster and assist you in making upload easier.
   

Research

To clearly define user needs, we did 25 interviews with different companies, and we had a brainstorming session together to lay out the goal, use cases, reasons, and how we can fix it.

Our team identified where we are in the market and layout our competitive advantages, opportunity, and threat in parallel to research.

Design Solutions

Preventing Onboarding Drop-off:

Provide product value in front

For most of the onboarding process that I worked on, I needed to eliminate onboarding steps to keep the user's attention span. But for this SaaS product is different. We need quickly demonstrate product value to users to be able to keep them coming back. Adding a sample cluster as one of the suggested steps are more informative and more engaging.

Dashboard:

Prioritizing value for users

Based on user behavior and feedback that users want to focus on critical issues, active alerts and be able to have a holistic view of them. We created four sections that help them see how many Alerts, how much increased and the tendency over time.

• In the end, based on collaborative discussion and internal test, we decided to go with right drawer option.

Legibility : IBM Plex Sans was designed for legible for both small and large font sizes. Also provide variety of font weight to clear reading hierarchy. All the numbers are easy to read.

Consistency: Choose purple is for royalty and power. For Green is for purpose of for dominant CTR Buttons for the interface.